Yum! Brands, Inc. (YUM)

NYSE · Restaurants

146.12
+0.98 (+0.68%)
Updated Aug 18, 6:45 PM ET
AI Rating
Hold
Overall Score
42
Trend
32
Momentum
27
Risk
77

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Feb 20, 2026 120 sessions Aug 14, 2026

AI Analysis

Yum! Brands, Inc. is trading at $146.12, up 0.68% on the session. The 50 day average sits at $153.39 and the 200 day at $n/a, which puts the stock in a mixed technical position. RSI is at 44.8, which reads as weak, and MACD is bearish crossover. Volume is below average.

The nearest support is around $146.71 with resistance near $155.70, so that band frames the current range. Average daily movement is roughly $4.53, or about 3.1% of the share price, which is what any stop placement has to allow for. The overall health score of 42 out of 100 combines a trend score of 32, momentum of 27 and a risk score of 77.

Technical indicators

RSI (14)
44.8
weak
MACD
-1.685
bearish crossover
SMA 20
149.76
SMA 50
153.39
SMA 200
--
unknown
ATR (14)
4.53
avg daily range
Support
146.71
Resistance
155.70
Volume vs 20d
0.64x
below average
Volatility
32.8%
annualised
1 month
-6.37%
3 months
-3.11%

About Yum! Brands, Inc.

Yum! Brands, Inc., together with its subsidiaries, develops, operates, and franchises traditional and non-traditional quick service restaurants in the United States, China, and internationally. The company operates in four segments: KFC Division, Taco Bell Division, Pizza Hut Division, and Habit Burger & Grill Division. It also operates restaurants under the KFC, Pizza Hut, Taco Bell, and Habit Burger & Grill brands, which specialize in chicken, Mexican-style food and pizza categories, made-to-order chargrilled burgers, sandwiches, and other products. The company was formerly known as TRICON Global Restaurants, Inc. and changed its name to Yum! Brands, Inc. in May 2002. Yum! Brands, Inc. was incorporated in 1997 and is headquartered in Louisville, Kentucky.

Company website

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