Zeta Global Holdings Corp. (ZETA)

NYSE · Software - Infrastructure

28.73
+0.50 (+1.77%)
Updated Aug 19, 6:39 PM ET
AI Rating
Buy
Overall Score
69
Trend
75
Momentum
88
Risk
34

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Feb 24, 2026 122 sessions Aug 18, 2026

AI Analysis

Zeta Global Holdings Corp. is trading at $28.73, up 1.77% on the session. The 50 day average sits at $21.95 and the 200 day at $n/a, which puts the stock in a mixed technical position. RSI is at 69.8, which reads as strong, and MACD is bullish crossover. Volume is below average.

The nearest support is around $20.50 with resistance near $29.89, so that band frames the current range. Average daily movement is roughly $1.60, or about 5.6% of the share price, which is what any stop placement has to allow for. The overall health score of 69 out of 100 combines a trend score of 75, momentum of 88 and a risk score of 34.

Technical indicators

RSI (14)
69.8
strong
MACD
2.188
bullish crossover
SMA 20
23.95
SMA 50
21.95
SMA 200
--
unknown
ATR (14)
1.60
avg daily range
Support
20.50
Resistance
29.89
Volume vs 20d
0.49x
below average
Volatility
74.3%
annualised
1 month
+35.75%
3 months
+75.21%

About Zeta Global Holdings Corp.

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company operates Zeta Marketing platform, a single platform designed to enable enterprises to acquire, grow, and retain consumer relationships more efficiently and effectively than alternative solutions. It also provides Zeta Messaging, an email service provider, offering end-to-end AI-powered omnichannel messaging capabilities, as well as integrated data management, enterprise-scale delivery and support, and sophisticated omnichannel orchestration. In addition, the company offers Zeta Consumer Data platform (CDP+), a system of record for all consumer information, delivers a single, actionable view of customers and prospects that include real-time identifiers and signals, as well as other key attributes; and Zeta's DSP helps customers to maximize the power of paid media to engage the right audiences with precision and efficiency, as well as delivers experiences via desktop, inbox, mobile, CTV and social, and others. Further, it operates Athena by Zeta, an interface to Zeta's AI-native infrastructure layer and intends to power all intelligent decisioning, automation, and user interaction; and Zeta Answers that synthesize trillions of behavioral signals into intent-based scores tied to a unique individual. The company has a strategic partnership with Palantir Technologies Inc. for the development of enterprise AI infrastructure layer that connects operational intelligence, customer intelligence, and marketing execution. The company was incorporated in 2007 and is headquartered in New York, New York.

Company website

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