The Simply Good Foods Company (SMPL)

NasdaqCM · Packaged Foods

11.53
+0.56 (+5.10%)
Updated Aug 19, 4:44 PM ET
AI Rating
Hold
Overall Score
45
Trend
32
Momentum
54
Risk
54

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Feb 19, 2026 125 sessions Aug 18, 2026

AI Analysis

The Simply Good Foods Company is trading at $11.53, up 5.10% on the session. The 50 day average sits at $11.92 and the 200 day at $n/a, which puts the stock in a mixed technical position. RSI is at 49, which reads as neutral, and MACD is bullish crossover. Volume is below average.

The nearest support is around $11.27 with resistance near $11.54, so that band frames the current range. Average daily movement is roughly $0.55, or about 4.7% of the share price, which is what any stop placement has to allow for. The overall health score of 45 out of 100 combines a trend score of 32, momentum of 54 and a risk score of 54.

Technical indicators

RSI (14)
49.0
neutral
MACD
-0.265
bullish crossover
SMA 20
10.98
SMA 50
11.92
SMA 200
--
unknown
ATR (14)
0.55
avg daily range
Support
11.27
Resistance
11.54
Volume vs 20d
0.73x
below average
Volatility
57.6%
annualised
1 month
-15.03%
3 months
-0.53%

About The Simply Good Foods Company

The Simply Good Foods Company, a consumer-packaged food and beverage company, engages in the development, marketing, and sale of snacks and meal replacements, and other products in North America and internationally. The company offers protein bars, ready-to-drink beverages and shakes, sweet and salty snacks, cookies, muffins, protein chips and crackers, protein powders, and recipes under the Quest, Atkins, and OWYN brand names. It also provides confectionery products, such as peanut butter cups, brownies, caramel candy bites, chocolatey coated peanut candies, and caramel candy bars. In addition, the company licenses certain products that contain its brands and logos; and distributes its products to various retail channels, such as mass merchandise, grocery and drug stores, club and convenience stores, gas stations, and other channels. It also sells its products through e-commerce channels, including questnutrition.com, atkins.com, liveowyn.com, amazon.com and others. The company was incorporated in 2017 and is headquartered in Denver, Colorado.

Company website

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