The Hershey Company (HSY)

NYSE · Confectioners

182.03
+0.97 (+0.54%)
Updated Aug 18, 2:04 PM ET
AI Rating
Buy
Overall Score
75
Trend
68
Momentum
80
Risk
79

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Feb 19, 2026 120 sessions Aug 14, 2026

AI Analysis

The Hershey Company is trading at $182.03, up 0.54% on the session. The 50 day average sits at $178.61 and the 200 day at $n/a, which puts the stock in a mixed technical position. RSI is at 57.1, which reads as strong, and MACD is bullish crossover. Volume is below average.

The nearest support is around $174.91 with resistance near $184.47, so that band frames the current range. Average daily movement is roughly $4.24, or about 2.3% of the share price, which is what any stop placement has to allow for. The overall health score of 75 out of 100 combines a trend score of 68, momentum of 80 and a risk score of 79.

Technical indicators

RSI (14)
57.1
strong
MACD
1.756
bullish crossover
SMA 20
179.01
SMA 50
178.61
SMA 200
--
unknown
ATR (14)
4.24
avg daily range
Support
174.91
Resistance
184.47
Volume vs 20d
0.59x
below average
Volatility
24.7%
annualised
1 month
+5.12%
3 months
-2.65%

About The Hershey Company

The Hershey Company, together with its subsidiaries, engages in the manufacture and sale of confectionery products and pantry items in the United States and internationally. It operates through three segments: North America Confectionery, North America Salty Snacks, and International. The company offers chocolate and non-chocolate confectionery products; gum and mint refreshment products, including mints, chewing gums, and bubble gums; protein bars; pantry items, such as baking ingredients, toppings, beverages, and sundae syrups; and snack items comprising spreads, bars, snack bites, mixes, popcorn, and pretzels. It provides its products primarily under the Hershey's, Reese's, Kisses, Jolly Rancher, Almond Joy, Brookside, barkTHINS, Cadbury, Good & Plenty, Heath, Kit Kat, Payday, Rolo, Twizzlers, Sour Strips, Whoppers, York, Ice Breakers, Breath Savers, Bubble Yum, Lily's, SkinnyPop, Pirates Booty, Dot's Homestyle Pretzels, and ONE Bar brands, as well as under the Pelon Pelo Rico, IO-IO, and Sofit brands. The company markets and sells its products to wholesale distributors, chain grocery stores, mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, dollar stores, concessionaires, and department stores. It exports its products in approximately 65 countries worldwide. The Hershey Company was founded in 1894 and is based in Hershey, Pennsylvania.

Company website

Stay Ahead of the Market

Get daily AI insights, market updates, and trade opportunities delivered to your inbox.